Chinese Economy Will Affect Your Sourcing!

The recent economic struggles in mainland China have had world-wide implications.  Stocks on Wall Street tumbled as Chinese industrial output retreated, and many ask “why?”.  As their growth slows and factories lose business would not their prices drop and would that cost decrease not be reflected in lower prices for western consumers?  What is happening […]

USTEK partners with ThomasNet

The Thomas Register of American Manufacturers, now ThomasNet (http://www.thomasnet.com/ ), is an online platform for supplier discovery and product sourcing in the USA and Canada. It was once known as the “big green books” and “Thomas Registry”, and was a multi-volume directory of industrial product information covering 650,000 distributors, manufacturers and service companies within 67,000-plus […]

Manufacturer’s Challenge: Selling the Technical Sizzle

Sometimes the customer asks “What?” when what they really want to know is “Why?”.  Not “what is the product” but rather “why should I use it” and “what would I like about it?”. How do you address that dichotomy and answer what you assume to be the underlying question without seeming to avoid the stated […]